Located 30 minutes south of downtown Atlanta on I-75, Henry County is comprised of the cities of Stockbridge, Hampton, Locust Grove and the McDonough area. Together, the cities are brimming with homegrown fun and unforgettable attractions such as helicopter rides in military aircraft, inspiring animal encounters and one of Georgia’s few remaining Civil War battlefields.
The Sticky Wicket
Henry County is an incredible area to explore and their CVB team is completely invested in showing and telling the amazing stories of the county’s past, present and future. However, with constant construction on 75 and a non-mobile responsive website, navigating the county had become difficult no matter if you were on the road or the Internet. Though we aren’t much help with transportation, we can effectively design and build a website that has all the infrastructure in place to allow for seamless browsing across devices, improved back-end management and a modern, engaging front-end.
The Awesome Sauce
Since launching the new site at the end of February, amazing things have been happening:
- Sessions are up 175.14% from the same period last year and users are up 175.05%. Pageviews are up 110.99%.
- Users spend an average of 3:13 minutes on the History Has a Name page which profiles local businesses.
- Because the site is now mobile responsive social traffic to the site has increased from 3.9% to 15.16%.