Oregon City, Oregon, is the county seat of Clackamas County and located on the Willamette River near the southern limits of Portland. In other words, it’s perfectly nestled in one of the most beautiful spots in the Pacific-Northwest. Beyond being a vibrant community for natural wonders, the city is benefitting economically from the popularity of Portland. As Portland grows, so does Oregon City. The town is fast becoming an appealing destination for tourism and businesses alike, which has led to more national interest and opportunities.
The Sticky Wicket
The positive growth momentum has helped Oregon City establish itself as a community to pay attention to, recently winning the 2018 Great American Main Street Award. Recognition, accolades, upgrades, expansions — there are a variety of big, noteworthy things happening in Oregon City, and the city needed a way of sharing the information that would be engaging, shareable and memorable. But it needed to be completed in time for the mayor’s address, within a specific budget and have a yearlong shelf life.
The Awesome Sauce
A well-established partnership with our client contact helped us get from initial storyboards to final animation in an expedited manner, ensuring we stayed on time and within budget. Even more important was creating a design that would be visually exciting about content that sometimes isn’t that interesting to the general population.
One cheeky script + friendly voiceover + cute beaver graphics = Facebook stats: 7.9k views, 48 likes, 28 shares