When building a website, it helps to have a step-by-step process. Ours is pretty simple: start with research and immersion to fully understand your current site’s strengths and weaknesses, map out a site plan that maximizes those strengths and minimizes (or better yet, eliminates) said weaknesses, create wireframes for your top pages, craft some beautiful […]

Your brand is already stacked with all-star players — logos, fonts, colors and patterns working together to create a winning visual identity. But don’t forget about other great team players like your tagline! While it may not always be front and center, a strong tagline can elevate your messaging, rally your audience and bring your […]

Looking for a sparkly new logo for your cool company, in need of a creative campaign experience for your non-profit or want to show off your destination in the most whimsical of ways? From strategy to launch, Rhyme & Reason Design doesn’t simply design it, we make it award-winning and confetti-worthy. Check out our new […]

We may still be soaking up the summer sun, but at R&R, we’re already feeling festive as we start to build holiday campaigns for our clients. To tap into the holiday spirit, let’s look back at some of our favorite seasonal projects that made the holidays a little brighter!   Visit Eatonton As a longtime […]

In case you haven’t noticed, we don’t just like a good giveaway, we love ‘em. Whether it’s a conference table tchotchke, a mailable memento or even a whimsical wearable, we are all in on creating custom designs that people want to pick up and put on. But what’s the difference between swag with swag-ger and […]

When you are in the business of style forecasting and trendsetting like we are, you tend to make staying abreast of the Joneses, or in this case the Zetas and the Betas, a priority.  With rebrands and technology updates occurring more frequently, we’ve set our sights on, well, sites. And boy, have we been impressed […]

The stars don’t make mistakes and neither does a well-designed print piece. Maybe you’re an adventurous Sagittarius travel ad calling people to explore or a multi-faceted Gemini campaign bursting with variety. Whatever the case, the universe has assigned you a role and it’s looking stunning in print. Aries: Event Signage Bold, high-energy Aries catches the […]

The cursor blinks mockingly. The ideas? Nowhere to be found. Writer’s block is a universal experience, whether you’re drafting copy for your next big campaign or just trying to compose a coherent email. In fact, it’s so relatable, this isn’t even our first time talking about it. (And full disclosure: I had to overcome it […]

In February of 2015, I walked into Rhyme & Reason a week before my 25th birthday, still trying to figure out where to find good tacos in Atlanta (to my surprise and delight, they were conveniently located right next door to our office). Ten years later, and I’m still here—now much more comfortable navigating both […]

Whether you became part of the R&R family years ago or are about to embark on our first project together, we wanted to take a moment to talk about our ‘Design Love Guarantee’ and the process we take to go from creative crush to long-term love. The New Business Process: It may sound a bit […]