I was recently asked to participate in a one-on-one research interview regarding my thoughts on AI in branding. The study was being conducted by the Journalism and Communications school at my alma mater so I felt compelled to say yes. As I logged onto Zoom, I realized that it had been a long time since […]

Giving feedback doesn’t come naturally to everyone. Giving constructive, creative feedback with clear, actionable items, well, that’s a natural skill for even fewer. Because Rhyme & Reason strives to foster collaborative relationships and open dialogue with all of our partners, we not only ask for your feedback, but we look forward to it! But if […]

Sometimes just thinking about your to-do list can be daunting. It can be downright terrifying depending on how long it is and how big the items on your list are. There are always things to be done and new task additions that sometimes you might ask yourself how you will make it through! Fret not, […]

So, you’ve just finished rebranding. The logo is wow! The color palette, swoon. And your new company swag is actually worth wearing in public. But amidst the many, many conversations about unveiling your new look to the world, you may have run into an all-too-common challenge: writing about it. After all, your brand is not […]

Hey! I’m Rosie, and I’m over the moon to join the R&R team as a Senior Designer and Animator. While double majoring in Movement and Media Studies at Emory University, I co-founded the Alpha Nu chapter of Theta Nu Xi Multicultural Sorority (and a killer dance team, Adrenaline). I kicked off my career in Film […]

If you speak Greek (fraternities and sororities, that is), you likely know that The Fraternity Communications Association (FCA) is celebrating its Centennial this month. And you’re probably aware that the Rhyme & Reason team has shown up to FCA and Foundation for Fraternal Excellence (FFE) events for about as many years as we’ve been in […]

Who Doesn’t Love a Theme? Every quarter, prior to our quarterly meeting, Karen and I pick a theme that we, as a team, can focus our goals around. We work to select something that everyone, regardless of role or experience, can champion and relate to. Over the years, we’ve had some that were aspirational and […]

Planning a convention or conference is, well, a lot. Your team’s to-do list is likely a mile (or two) long with registration, travel and room logistics, packing and transporting supplies, communicating with vendors and arranging facilitators – we’re getting dizzy just thinking about it! And there’s still the matter of creating and marketing an experience. […]

We may have hung up our value, but we haven’t retired the fun. In fact, because we’ve made time for life over the last few years, we’ve had the chance to rediscover the fun – in work and in play. Which is why we’re ready to bring back National Have Fun at Work Day! Whether […]

Do you ever have all these ideas floating in your head that you can’t quite seem to get out on paper? Because, same. While we may all like to consider ourselves copywriting extraordinaires, sometimes we hit creative blocks, maybe more than we would like to admit. But if there’s one thing I’ve learned over the […]