The Fraternity’s First Virtual Award Ceremony Available Now For Streaming Atlanta, GA (January 4, 2021) — Sigma Pi Fraternity leadership felt it critical that they pivot methods of member connection, education and engagement in 2020. Headquarters staff focused on innovative ways to connect using various mediums, and as a result, they partnered with Rhyme & […]

The year 2020 has been one for the history books. So far we’ve had a global pandemic, a presidential impeachment trial and election, a worldwide movement for equality and, maybe the most wild, Tiger King. Pop culture has had plenty of content to post about this year and, unsurprisingly, social media has been at the […]

If you haven’t read “Hey Whipple, Squeeze This” by Luke Sullivan and Edward Boches, stop what you’re doing and head over to Amazon.com to Prime this book to your door because you are missing out. This book is an advertisers dream guide full of examples and how-to advice. Whether you’re selling a product, an idea […]

What we DON’T say matters. What we DO say matters. When it comes to marketing and communications, the words we use, the photos we share, the tone we take all speak volumes. They have the ability to define our organizations – to create perceptions, right or wrong. Now more than ever, we need to decide […]

As Rhyme & Reason’s own personal ray of sunshine, Shannon truly knows what it means to understand and connect with her audience. A detail-oriented list maker, Shannon is an account manager who knows how to be, create and do awesome. ER: What is your role at Rhyme & Reason Design? SM: I am a Junior […]

When first penned, Rhyme & Reason’s values included to “wear your passion on your sleeve.” In time, we came to realize that “passion” wasn’t something that everyone had, nor was it something we felt everyone had to have. So, instead of pressuring people into feeling passionate about work, we removed it. Even though we withdrew […]

Hailing from Kansas City, MO, our new business developer Cori Wallace has a passion for all things public relations. With more than 15 years in the industry, she’s an expert in fraternal organizations and nonprofit communities, but still has time to binge almost every show on Netflix. SM: What is your role at Rhyme & […]

Wash your hands. Lockdown. Reopen. Pause. Close. Reopen. Stay safe. Wear a mask. Social distance. When it comes to public health, your community is receiving an influx of information. But, what if it’s not the right information? Help ensure the facts are right and the message is memorable with branded public health materials. Learn more […]

It’s safe to say that almost every business, organization and person you know has an Instagram. Having eye-catching, engaging and unique content can help your brand stand out among the other 600 million users scrolling through their feeds. An active and creative presence on Instagram can better connect you to your audience and build stronger […]

Since stay-at-home orders were implemented, we’ve all had a lot more Internet time on our hands. For some, the vastness of the World Wide Web has given them the opportunity to perfect their TikTok dance moves, while others have found solace in a myriad of memes. Yet, for those of us that have a love […]