HI EVERYONE! OR PERHAPS I SHOULD SAY, “HI, YA’LL,” AS MY SOUTHERN NAME CONNOTES. No matter which salutation you prefer, I’m quite pleased to meet you. I’m Scarlett, and I am one of the co-founders of Rhyme & Reason Design. It’s hard to think about what I was doing before R&R, but one thing’s for […]

Unless you’ve sworn off technology for the past few years (in which case, thanks for reintroducing yourself to the world by reading the R&R blog), you’ve likely heard that video content is essentially manna from heaven for brands and marketers. Beyond the obvious reasons — people don’t like to read anymore and human attention spans […]

I just read an article about why we shouldn’t call email marketing initiatives eblasts. The author explained that no one wants to be blasted with anything, let alone inbox shrapnel. Valid point. But really, email marketing is a really long phrase to type out, and at some point it’s going to go to the buzzword […]

When it comes to successful marketing, planning matters. In fact, we’re willing to go so far as to say that, without a plan, your efforts won’t be as effective. From posting on social media to building a website, having a plan of attack will ensure you are meeting your objectives and ready for the ups […]

A bad meeting can suck the life out of your day, but every so often a meeting can inspire you to go out and conquer the world – or at least stop procrastinating on that one project. Here at Rhyme & Reason, I won’t say that we love meetings – honestly, who does? – but […]

A new year always inspires me to declutter and refresh, especially with the approach of springtime. I clean out closets and cabinets, puzzle over how I acquired a basket full of mismatched socks, organize my office files and toss expired coupons. I love the fresh and simplified start of spring each year. In the last few […]

At the beginning of the year, I wrote a blog about our Q1 Quarterly Rocks. Don’t remember? Have a read. Now that you’ve jogged your memory, let’s chat about bullet point #5 – Rewards & Referrals. This Rock has some serious power and has directly impacted bullet point #4 (Six New Clients) and bullet point […]

It’s a new year and that means new projects and new budgets. So how do you plan on spending those fiscal dollars? A new marketing campaign? A responsive website? A brand-new brand? The fact is you probably have all those dollars spent well before the year even starts. It’s just a matter of finding the […]

We live in the world of advertising and design here at Rhyme & Reason, so I often assume that our industry-speak is well known thanks to buzz words like social media, digital and mobile becoming part of the general nomenclature. Yet during the holidays, while speaking to friends, family and party guests, I found myself […]

How Quarterly Rocks will Help us Define our Year. When I told the team that I was going to write a New Year’s blog, the age-old topic of resolutions arose. Do we? Don’t we? Does anyone even follow through? Have we ever followed through? Does anyone even care? Well, from our conversation, it sounds like […]