Slightly more than a year ago, we won the opportunity to partner with Alpha Sigma Alpha Sorority in their rebranding campaign. In one week from today, August 15, 2011 to be exact, those efforts will culminate with the unveiling of the new brand aesthetic. Since we’ve been sworn to secrecy (as in secret handshakes and […]

In a recent blog, I discussed Alpha Delta Pi’s Foundation and even went into some of the history of a Greek organization’s Foundation. Since publishing that blog, it’s been brought to my attention that so many of our Greek and non-Greek members don’t know what goes on behind the scenes of the Greek community. Well, […]

Customizing a Fan Page can set you and your company, or product apart in the realm of social media. But how do you get customers involved with your product and Fan Page without putting too many bells and whistles on your custom Fan Page? After spending too many hours on Facebook, creating my own Fan […]

When you spend as much time as I do in jeans and t-shirts (please remember I work from a home office or a coffee shop, neither require heels), you begin to appreciate the efforts that others put into dressing well.  In fact, if I am out and about, I notice that I focus on the […]

You’ve probably heard us talk about the Big Nerd Ranch once or twice, but we can’t help it, they’re our favorite nerds! Plus, they give us an opportunity to stretch our creative muscles in all sorts of different directions. Our latest project involved a pen and paper and some tongue-in-cheek copy. So here’s the background, […]

One of our fabulous clients, Peggy Grever of Benitects, LLC, an employee benefits company in St. Louis, MO has a wonderful value platform for her business. She believes in designing and building better benefits for her clients, while simultaneously promoting environmental sustainability.  Her vision is not only demonstrated through her continued client efforts but, also […]