Spring and summer were busy for us, filled with photoshoots for several of our destination clients. We’re lucky to call places like Visit The Northshore, Visit Lake Oconee and Visit Eatonton partners, which means we spent a lot of time art directing out on the water. From sailing the wide expanses of Lake Pontchartrain in […]

Have you ever wondered what puts a skip in our step and sends our heart’s aflutter – besides unicorns and rainbows? Well, we thought it would be fun to let you in on our creative love languages. Feel free to borrow one of ours, or craft your own marketing sign of affection.   Pun So […]

Between work and two young kids, I have to admit; I rarely make it through an entire book these days. But, when Building a Story Brand was suggested to me, it piqued my interest. Not only has there been buzz about it in the marketing realm, but the author, Donald Miller, also penned one of […]

Used haphazardly, hashtags can offer very little. But, used strategically, hashtags become a powerful asset to your brand. Unless you’re a large brand such as Nike, you’re probably not going to start the next big trend or hashtag online. That’s okay. The social media game isn’t about creating waves; it’s about learning to spot the […]

Hi all! I’m Karen McKenzie and I’m lucky enough to be both the Co-Founder and Creative Director at Rhyme & Reason Design. As a graduate of the University of Florida’s Graphic Design program, I learned to perfect the Gator Chomp while honing my design skills and have worked diligently over the last (almost) decade with […]

Hello, my name is David. I’m an illustrator and designer from Ruston, Louisiana, and I’m excited to be joining the Rhyme and Reason team! I’ve worked in marketing and advertising (and I was a barista for a bit), but my true love has always been branding — so I’m excited to have the opportunity to […]

There are many things we love at R&R, but infographics have to be near the top of the list! Combine that with our passion for winter sports and it is a perfect storm of design fun. Since the world is glued to their television screens watching heroes emerge in Sochi, we decided to get in […]

Last week we flew to El Paso for the annual meeting of everyone that’s anyone in the Texas travel and tourism industry (the annual conference of the Texas Association of Convention and Visitor Bureaus, or TACVB, for those in the know). The trip was a blast. We represented one of our favorite clients, Georgetown, Texas, […]

Atlanta is home to several globally iconic brands. Topping the list are the likes of Coca-Cola, Delta, UPS and Home Depot. However, these marketing-budget giants don’t keep others from competing for a piece of the pie. Here’s a snapshot of some of our favorite ATL startups. These grassroots companies have all developed beautiful, concise, intuitive […]

If you’ve tried to set foot outside in the last 6 months, you have inevitably noticed that our once dry and drought-ridden Atlanta has turned into a temperate rainforest. As I write this, I can hear the rumbling of thunder and the steady fall of raindrops outside our windows. While I’d much rather be basking […]