Your brand is already stacked with all-star players — logos, fonts, colors and patterns working together to create a winning visual identity. But don’t forget about other great team players like your tagline! While it may not always be front and center, a strong tagline can elevate your messaging, rally your audience and bring your […]

We may still be soaking up the summer sun, but at R&R, we’re already feeling festive as we start to build holiday campaigns for our clients. To tap into the holiday spirit, let’s look back at some of our favorite seasonal projects that made the holidays a little brighter!   Visit Eatonton As a longtime […]

Spring and summer were busy for us, filled with photoshoots for several of our destination clients. We’re lucky to call places like Visit The Northshore, Visit Lake Oconee and Visit Eatonton partners, which means we spent a lot of time art directing out on the water. From sailing the wide expanses of Lake Pontchartrain in […]

Since stay-at-home orders were implemented, we’ve all had a lot more Internet time on our hands. For some, the vastness of the World Wide Web has given them the opportunity to perfect their TikTok dance moves, while others have found solace in a myriad of memes. Yet, for those of us that have a love […]

Wouldn’t it be great if instead of Kylie Jenner, your community were the beneficiary of a billion dollars? Imagine the improvements that could be made, the campaigns created and the opportunities for future growth. Alas, we can’t all be the Kardashians. But, we can use our network and our communities to increase awareness, without breaking […]

With 2019 on the horizon (wasn’t it just summer time?), the importance of looking ahead has never been greater. The new year brings fresh opportunities to recognize the importance of planning for the future. As strategic conversations about financials take place, marketing and media often gets pushed to the side to make room for the […]

Good for the goose, good for the gander. When it comes to business, where you choose to set up shop has a lot to do with the offerings of the overall community. So, what makes a city good for business and what kind of plans can you implement to help boost the marketability of your […]

As summer heats up so does travel planning and that goes for multi-generational vacations to business class conferences. Long before the Internet, people planned trips through travel agents, word-of-mouth or articles in the good ole newspaper. These days though, travel is a completely different beast, but one thing still remains the same, word-of-mouth matters – […]

The way we design for and build our communities affects both our physical and mental health. At R&R, our specialty is focusing on how to help communities market their amenities more effectively through beautiful designs and strategic outreach. From our experience, the areas that thrive tend to be the ones that create vibrant places where […]

CVB websites have done their job when online visitors are converted into actual (#irl) visitors. Most organizations go about this in similar ways, employing recent trends such as enticing hero videos and creative ways to incorporate some type of local perspective, mainly via social media generators. Loaded with of-the-moment features such as neighborhood-focused content, refined […]