Did you know there is a rhyme and reason behind every color? The Pantone Matching System (PMS) was established to create consistent color reproduction across all users. Numbers and names are assigned to each color so manufacturers have the exact recipe to match the color rather than relying on the human eye. Unlike other color […]

There have been so many states and territories on our mind over the past month. From Harvey in Texas to Maria in Puerto Rico, we’ve been glued to the news and hoping with all our hearts that those near and far would be safe and sound. Through all of our concerns, though, we never thought […]

When you grow up in Florida, you learn quickly that shoes are optional, bathing suits are wardrobe staples and a white winter is completely out of the question. In fact, if you were to ask more than half of our staff members, a few of our clients and a variety of our biggest fans, you’d […]

Even with happy, healthy communities, fostering sustained engagement from residents and visitors takes work. Strategic planning plus good design — that’s the ticket! Good thing those just happen to be two things we love working on with clients. Let’s take a look at some ideas. Show off Let your community know that you want to […]

Atlanta may be where we hang our hats, but Texas is where we stomp our boots. As many of you know, we’ve been lucky enough to work with cities, associations and Convention & Visitors Bureaus throughout the state for almost as long as we’ve been in business. To play on a Texans favorite saying, we […]

Take heed, travel fans — it’s National Travel and Tourism Week! By and large we consider ourselves travel champions (personally and professionally), but this particular week allows the opportunity to pay homage to journeying. Have you booked a 2017 trip yet? Around here, the travel checklist includes Cape Cod, Nashville, Rhode Island, Australia and Italy! […]

Rhyme & Reason Design has earned the 91st spot on the University of Florida’s 2017 Gator100 list! Brought to you by the U.F. Alumni Association and the U.F. Entrepreneurship & Innovation Center, the Gator100 honors the 100 fastest-growing businesses owned or led by U.F. alumni. This is the second year in a row Rhyme & […]

We have some exciting news … from back in 2016! Rhyme & Reason Design’s website for the Round Rock Chamber of Commerce won first place in the Texas Chamber of Commerce’s 2016 Media Awards. The awards honor organizations for exceptional efforts in marketing, communications and media outreach. The overall competition had more than 200 entries […]

March 17, 2017 – Confetti cannons boomed at the conclusion of the City of Conyers’ annual St. Patrick’s Day parade as Mayor Randy Mills unveiled the new city logo to the community. The city’s May 2016 Strategic Vision and Plan listed the creation of a new brand identity as a priority item, with the long-term […]

2016 was our inaugural celebration of National Have Fun at Work Day. We had SO much fun that we decided to make it an annual affair. Hence, our day-of-fun checklist! Have Fun at Work Day is the result of several amusing days of planning. Here’s a sneak peak at all of the days of fun […]