Giving back to our communities is something that we not only enjoy doing, but also something that we are able to do thanks to all of our amazing clients. If you are an avid blog aficionado, as I hope all of you are, you may recall that we developed custom Facebook Fan Pages for local […]

Many companies today offer remote workspace options, promote social media connectivity and rely heavily on the conveniences of technology. From instant barista machines to video conferencing, grinding out the eight plus hours a day no longer requires landline phones, typewriters or snail mail. The water cooler has been replaced by instant messaging or inter-office “pings,” […]

We talk about brands and branding a lot not just because we help companies develop them, but also because we believe strongly in the value that they provide to a company or an organization. Recently, Benitects, an employee benefits firm specializing in designing and building better benefits, hired us to re-design their brand mark. Peggy […]

I believe when you initially start a business, there are unending amounts of enthusiasm and dreaming to be had. In the beginning, you don’t mind pulling all-nighters, working on the weekends and giving of your heart and soul to your fledgling business. Now I’m not saying that you ever lose that enthusiasm and those dreams, […]

The Center for Christian Study at the University of Virginia has successfully created a physical environment where hearts and minds are transformed in the midst of the challenges of contemporary culture through facilitating wise discussion of the Truth. They wanted to encourage the same in the online environment. That’s how Rhyme & Reason got involved. […]

It’s a branding dream when a client comes to you with a desire to revisit and redesign every element of their existing brand. It’s an adventure that can take a great deal of time and money on both client and agency side, but it’s worth every late night brainstorming session along the way to see […]

All small businesses and start-ups have the potential to become household names. However, it takes more than a great idea to reach the levels of recognition that Coca-Cola, McDonald’s and Google have enjoyed. For his star-crossed lovers in Romeo and Juliet Shakespeare wrote, “What’s in a name? That which we call a rose by any […]

Here at Rhyme & Reason Design, we love our jobs, but there are certain parts of our jobs that take our love to a whole new level.  A couple months back, the R&R team landed not just a new client, but a pretty fabulous vacation as well. The Allen family, hired our team to design […]

What happens when 25 girls between the ages of 14 and 18, hailing from underprivileged backgrounds are placed into a weeklong business camp? Amazing results. Last week, I was lucky enough to take part in the second annual Girl Scouts of the Citrus Council’s Camp CEO. The camp, offers young ladies the opportunity to create […]

While I was off traversing the rugged terrain of Bolivia, Rhyme & Reason Design was awarded the re-branding project for Alpha Sigma Alpha Sorority and Alpha Sigma Alpha Foundation. I had fully planned to write about the amazing news upon my return, however no more than a week later, Karen and I were Indianapolis bound […]