Hey y’all, I’m Lauren! Ever since I moved to Atlanta (almost a year ago — time flies), I’ve felt connected to the Rhyme & Reason family. Needless to say, I am beyond thrilled to now officially join this wonderful team as the new Art Director! I come with a mix of experience from a few […]

At the beginning of the year, I wrote a blog about our Q1 Quarterly Rocks. Don’t remember? Have a read. Now that you’ve jogged your memory, let’s chat about bullet point #5 – Rewards & Referrals. This Rock has some serious power and has directly impacted bullet point #4 (Six New Clients) and bullet point […]

The term creatives makes most people think of artists or designers. Yet creativity is crucial for everyone even if you spend more time in a boardroom than a design studio. No, we’re not all Monet with a paintbrush or J.K. Rowling with words, but creativity is a habit with practical applications that anyone can develop. […]

How Quarterly Rocks will Help us Define our Year. When I told the team that I was going to write a New Year’s blog, the age-old topic of resolutions arose. Do we? Don’t we? Does anyone even follow through? Have we ever followed through? Does anyone even care? Well, from our conversation, it sounds like […]

We’ve shared a recap of our year and the significance of My Little Pony, but one of the most important things we’ve talked about lately are our core values. As we savor the remaining 12 days of the holiday season, here are a few things to try, inspired by Rhyme & Reason! Day 1 – […]

I bet you’ve been wondering why My Little Ponies have been making cameos on Rhyme & Reason’s social media feeds and around our office. Well, like all good fairy tales, it starts something like this… Once upon a time, in a three-story Poncey-Highland walk-up, there toiled four lovely young women of different ages, hairstyles and […]

Sometimes you get so caught up in the day-to-day of working in your business that you forget to look at the big picture. Well, at one of my monthly EO Accelerator meetings, I was encouraged to look at Rhyme & Reason and craft a core values speech, what you see below are my words, unedited. […]

It may be known as the Lone Star state, but when we visit Texas we never feel alone. This past week Courtney and I had a chance to mix, mingle and celebrate new friends and old friends at the Texas Association of Convention & Visitor Bureaus’ (TACVB) Annual Conference. This was our second time attending […]

It is no secret, at R&R we live for colors. Reds, blues, greens and literally everything in between. Black and white rarely enters our color palette and when they do, it is only a brief appearance. So where does this rich and color-filled spectrum come from? One word: Pantone. The Story of Pantone What exactly […]

“Your culture is your brand.” These words form the foundation of one of the most successful startup companies in history. Uttered in 2010 by Tony Hsieh, CEO of Zappos, in an editorial he wrote for the Huffington Post, the statement is a window into the changing world of business. Zappos’ success illustrates an evolution in […]