Taste of Florida Real Fruit Mixers are the perfect complement to any beverage. Doug McWhorter, founder and CEO of Coastal Beverages and Taste of Florida wanted a website that instantly transported the visitor from their desk chair to the beach. Beyond the vacation-like vibe, the site also needed to provide useful resources for wholesalers and individuals alike.
Continue Reading >Archive: Branding
Death and Taxes
Garris and Company, a Charlottesville, VA. Certified Public Accounting firm, tasked Rhyme & Reason Design with the important mission of creating a user-friendly website. The site, which launched prior to tax season, was developed to improve the company’s SEO and provide educational resources for individuals and businesses seeking accounting-related information. Read on to learn more about Garris and Company’s new website.
Continue Reading >Thankful for…
As any good social media consumer knows, the month of November is filled with trends about why people are thankful. This year, Facebook encouraged people to write down one thing that they are thankful for per day, so by the end of the month the user would have 30 things to be thankful for. Not […]
Continue Reading >A brand new layout, Alpha Sigma Alpha’s Phoenix magazine is born anew
Assisting Alpha Sigma Alpha sorority in establishing an aesthetic that will carry them through the next generation of sisters has been a truly tremendous experience. We immersed ourselves in their history, took part in their present and helped carve a path for their future. In so doing, we designed a great deal of materials for […]
Continue Reading >Cool by Association
I may be biased when I say that we have some of the coolest clients in the business, but seriously, we work with some pretty impressive companies. However, even I must admit that one of our clients takes the cake when it comes to being cool. Big Nerd Ranch, the unique software engineering and training […]
Continue Reading >How to Successfully Launch a Campaign Using Social Media…
By this point, if you are a loyal follower or fan of Rhyme & Reason Design, you are well aware that we recently helped design and launch Alpha Sigma Alpha’s new brand campaign. Prior to the launch, we assisted the Alpha Sigma Alpha team in developing a month-long social media buzz plan that would culminate […]
Continue Reading >The Final Countdown…Alpha Sigma Alpha Brand Launch T-minus 7 days
Slightly more than a year ago, we won the opportunity to partner with Alpha Sigma Alpha Sorority in their rebranding campaign. In one week from today, August 15, 2011 to be exact, those efforts will culminate with the unveiling of the new brand aesthetic. Since we’ve been sworn to secrecy (as in secret handshakes and […]
Continue Reading >Take a tour of a (Sorority’s) National HeadQuarters – your business will thank you
In a recent blog, I discussed Alpha Delta Pi’s Foundation and even went into some of the history of a Greek organization’s Foundation. Since publishing that blog, it’s been brought to my attention that so many of our Greek and non-Greek members don’t know what goes on behind the scenes of the Greek community. Well, […]
Continue Reading >Alpha Delta Pi’s Foundation – Supporting a Sisterhood
Here at Rhyme & Reason Design, we love the Greek community. Not only are they amazing clients, but they are organizations that truly stand for something and are dedicated to the betterment of the world around them. For those of you like myself who did not pledge a sorority or fraternity during college, you may […]
Continue Reading >Just don’t call us “Ms.” or “Mrs.”… Intern rule #1
Who has two thumbs, a couple years of college under her belt and a passion for the advertising world? Our new intern, Virginia! That’s right loyal readers we’ve convinced a college student to come hang out with us for the summer. I’d say we’ve officially made it, what do you think? Ok don’t actually answer […]
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